Get to know your customers

In order to attract your customers, you need to get to know them.

Steve Blank and the Kauffman Foundation created this video. For more resources and videos, you can visit Steveblank.com. We recommend you buy his book The Startup Owner's Manual, which is the definitive guide to the customer development process.

Up next

Course content

Startups with Steve Blank
Startups with Steve Blank
The Lean Method
The Lean Method
What is Customer Development
What is Customer Development
Learning from experiments
Learning from experiments
Creating an MVP
Creating an MVP
Get to know your customers
Get to know your customers

Get to know your customers

In order to attract your customers, you need to get to know them.

Steve Blank and the Kauffman Foundation created this video. For more resources and videos, you can visit Steveblank.com. We recommend you buy his book The Startup Owner's Manual, which is the definitive guide to the customer development process.

Up next

Course content

Startups with Steve Blank
Startups with Steve Blank
The Lean Method
The Lean Method
What is Customer Development
What is Customer Development
Learning from experiments
Learning from experiments
Creating an MVP
Creating an MVP
Get to know your customers
Get to know your customers