Most businesses have partners because they allow companies to reduce risk, improve performance, and access resources. Who are your key partners?  

• What partners are critical to your company's ability to create the value promised in the value proposition?
• Key partners can include; distribution partners, suppliers, key hires, investors, producers, and ambassadors.
  

Four primary types of partnerships can be established with outside businesses: strategic partnerships between non-competitors, strategic partnerships between competitors, joint ventures, and buyer-supplier partnerships. 

There are three main reasons that businesses create partnerships: Cost and production efficiency, minimizing risk, and acquiring resources/activities. 

Write your most important partners in the box provided on the StacDek Business Model Map. 

How could new strategic partners help you? Partners can be a growth accelerator for your business. Make a note on your Business Model Map of any types of long-term partnerships that you believe would help your business grow.